Business Opportunities in Mobile Toilets
The business opportunities in mobile toilets are primarily reflected in aspects such as market size growth, diverse application scenarios, policy support, technological upgrades, structural growth opportunities in specific sectors, and regional market potential.
Significant Market Size Growth: In 2024, the market size of mobile toilets in China reached 58.7 billion yuan, a year-on-year increase of 6.3%. It is expected to expand to 67.8 billion yuan in 2025, with the growth rate rising to 15.5%. This growth reflects the upgrading demand for intelligent and environmentally friendly products in the market, as well as the added value brought by technological iterations, providing a broad development space for the industry.
Continuous Expansion of Application Scenarios: Mobile toilets have been applied in various fields, including large-scale public events, tourist attractions, urban construction, commercial real estate, and emergency disaster relief. For example, in the first half of 2025, an average of 10-20 mobile toilets were required for each of the 12 large-scale events in Xining. During the peak season in tourist attractions such as Qinghai Lake, there was a significant shortage of temporary facilities. In projects like subway construction and road renovation, mobile toilets effectively addressed the sanitation needs of temporary workers. During nighttime promotions or temporary markets in shopping malls, renting mobile toilets became an important means to enhance services. At the emergency disaster relief site of heavy rain in Qinghai in 2025, mobile toilets played a crucial role.
Increased Policy Support: The government's continuous investment in urban and rural sanitation infrastructure and the large-scale implementation of rural toilet renovation projects under the rural revitalization strategy have become one of the core driving forces for stimulating market demand. Policy guidance provides a stable market expectation for the industry and lowers the entry barriers for enterprises.
Technological Upgrades Create New Opportunities: Intelligence and environmental protection have become development trends in the industry. High-end products have integrated functions such as Internet of Things monitoring, automatic cleaning, and energy consumption management. Induction flushing and deodorization systems are highly favored. Modular design, water-saving technologies, and biodegradation systems are accelerating in popularity. For example, Zhongyunhui's microbial degradation technology achieves 'zero emissions'. The foam-type intelligent toilet from Xi'an Hongjiemenye has a single-use cost of less than 1 cent, and the biodegradable toilet from Dalian Fuhuahengrun requires no water or electricity at all.
Structural Growth in Specific Sectors: There are structural growth opportunities in three major sectors: emergency disaster relief, outdoor cultural tourism, and rural toilet renovation. Enterprises can develop customized products for these sectors to meet differentiated needs.
Release of Regional Market Potential: Driven by urbanization construction and the rural revitalization strategy, the market in central and western regions is catching up rapidly. For example, the market size of mobile toilets in Xining was about 8 million yuan in 2024 and is expected to exceed 12 million yuan in 2026, providing development opportunities for regional enterprises.
